Houston-Based Russo’s Coal-Fired Italian Kitchen to So Flo

There’s soon to be yet another entry into South Florida’s already overheated coal-fired pizza arena. Houston-based Russo’s Coal-Fired Italian Kitchen is opening its first Florida restaurant this fall in Pembroke Pines in the same plaza as the newly opened Salsa Fiesta. The family-owned franchise is headed by 26-year-old Karla Tomas who has a background in hospitality and restaurant management. The new restaurant is part of a statewide expansion initiative. Russo’s said it plans to add two more Florida locations this year and 10 to 15 nationwide next year. Russo’s is a bit late to the table. Coal-fired pizza restaurants have been bubbling up like cheese topping all over South Florida. Among the better known is Fort Lauderdale-based Anthony’s Coal Fired Pizza, which has been opening restaurants nationwide. Scarfone’s Coal Fired Pizza also has a few locations in South Florida, including its newest in Davie. Of course if you ask those behind the restaurants about the competition each will tell you their version is the best. ---Lily Rano [EaterWire]
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